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ABOUT US
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Mission and History

Opening Hearts and Minds Worldwide

Since 2006

200,00+ games & tools sold

147 countries

20 languages

50,000+ participants in our workshops

4000+ Points of You Certified Trainers

1,000,000+ people worldwide experience

OUR DNA
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OUR METHOD

We use innovative, fun methods and tools to facilitate meaningful discussions, lessen conflicts and build bridges between people. Points of You® focuses on the interaction between the right brain, the intuitive and emotional half of the brain, and the left brain, the logical and analytical half of the brain. This interaction occurs when a person looks at a photograph and a word at the same time. The photograph stimulates the right, creative side of the brain, while the word activates the left, analytical brain. The simultaneous stimulation of the two brain hemispheres creates a struggle between the emotional and the rational, momentarily “shorting out” the vigilant defense mechanisms of our mind. This “deliberate confusion” gives the mind a short break from preconceived ideas on how things “should” be, and allows for the mind to open up to new places inside oneself; consequently, shifting his or her point of view.

The method is designed like a sine wave. At its starting point we are wide open and exposed to many points of view
regarding our theme of choice: relationships, parenting, career, health or any other issue. After expanding our points of view, it’s time to focus. The focusing process involves being precise and selecting the most significant insight for our specific issue. In the last stage we take our insights into the practical world – tachles, and outline actions to achieve our goal.

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All our tools and training are based on this 4 stages of our method:

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